Attendees who buy the game in-store during the event will receive a free N64 replica slipcover modeled on the original PAL packaging from 1998, plus a bonus Ocarina of Time key ring — offers available while supplies last.
Nintendo UK has positioned the Argos pop-up as a retail hub for special events and exclusives.
The Tottenham Court Road location was originally announced as a limited-time pop-up last year but has remained active beyond the initial window.
Organizers clarified that the giveaway items are exclusive to in-store purchases and are not available for online pre-orders.
The replica packaging recalls the 1998 PAL release of The Legend of Zelda: Ocarina of Time on Nintendo 64, a title that helped define the console era and has sold millions of copies worldwide.
Retail incentives like replica boxes and collectible key rings follow a pattern seen elsewhere in Europe: Micromania in France is reportedly offering a similar N64-style slipcover for the same release.
For collectors, the retailer tie-in may be particularly notable because the physical edition’s first print run already includes a textured foil cover.
The Argos promotion supplements that standard special edition with a retro-style outer sleeve and a small collectible accessory for those who attend the midnight event.
This announcement also illustrates how Nintendo and partner retailers continue to blend digital promotion with physical retail: Nintendo frequently uses Nintendo Direct presentations to highlight remasters and remakes, and distributes titles both digitally via the Nintendo eShop and physically for platforms such as the Nintendo Switch.
The Argos pop-up program underscores the enduring role of brick-and-mortar activations in driving excitement around major Nintendo releases.
Fans planning to attend should verify event times and availability directly with the Tottenham Court Road Argos location, and be aware that the promotional items are strictly in-store exclusives while stocks last.