Atari and Nubeo Unveil Limited Edition Asteroids Watch Series: Fewer Than 700 Units Produced

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Published on: January 28, 2025

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Atari and Nubeo Launch Limited Edition Asteroids Watch: Less Than 700 Units Worldwide Atari, the legendary pioneer of the gaming industry, has partnered with luxury watchmaker Nubeo to unveil a new, exclusive line of limited-edition watches inspired by the iconic 1979 arcade classic, Asteroids.

This collaboration brings a piece of gaming history to wearable fashion, launching a collectable timepiece that merges nostalgia with sophisticated design.

The new Nubeo Asteroids watch distinguishes itself with an intricately crafted, multi-layered disc system.

At the heart of the display, the Asteroids spaceship acts as the running seconds hand, while two UFO figures mark the hours and minutes.

These innovative elements are powered by reliable Japanese automatic movement, ensuring both durability and precision.

The watch's luminous details are achieved using Swiss Super-LumiNova, allowing the graphics to emit a retro-inspired glow-in-the-dark effect reminiscent of arcade screens from gaming’s golden era. Buyers can personalize their timepiece with one of five uniquely colored bands—Nebula Blue, Supernova Red, Nova Nightfall, Plasma Pumpkin, and Celestial Citrine.

Beyond aesthetics, the watch is engineered for practicality, boasting a substantial water-resistance rating of 21 ATM.

Each watch is delivered in special packaging modeled after the original Atari VCS, further cementing its value for retro game collectors and enthusiasts. With Atari confirming production is strictly limited—less than 700 watches will be made globally—each unit represents a rare opportunity for both fans of classic arcade culture and high-end watch aficionados.

The watch is available for order through the Atari website in the United States and Nubeo's official online store in the United Kingdom.

Priced at $499 in the US and £491 in the UK, the Nubeo Asteroids watch offers a premium experience for those seeking to wear their passion for video game history on their wrist.

Shipments are scheduled to begin in early February, with the limited run underscoring the exclusivity of this collaboration. By combining Atari's legacy with Nubeo’s expertise in luxury watchmaking, this release stands as a testament to the enduring impact of Asteroids—more than four decades since its arcade debut.

For industry insiders, collectors, and dedicated fans, the Nubeo Asteroids limited edition timepiece is poised to become a coveted artifact from both gaming and horological circles.

Atari arcade Nubeo Asteroids Nubeo Asteroids Watch Atari VCS Yankodesign Swiss Super-LumiNova

Atari & Watchmaker Nubeo Team Up To Release $500 Limited-Edition Asteroids Watch