Uniqlo has launched a new Pokémon UT t-shirt collection in Japan as part of the franchise's ongoing 30th anniversary celebrations.
The drop — the brand's second Pokémon-themed UT release following a rollout in March — features pixel art and artwork inspired by the original Game Boy generation, with adult and kids sizes available.
Collection details and designs
- The collection includes four adult T-shirt designs and four kids designs.
Adult shirts are priced at 1,990 yen each; kids shirts are 990 yen each.
Designs cited by Uniqlo and The Pokémon Company include the original Game Boy title start screen, Mewtwo, Raichu, Pikachu, Gengar, and group lineup prints that draw from early Pokédex artwork.
Rewriting official phrasing
Uniqlo describes the collection as a tribute to the series' origins, using pixel art drawn from the original Pokémon generation to evoke the look and feel of the Game Boy titles.
Context in the Pokémon ecosystem
The Pokémon franchise was developed by Game Freak and is managed by The Pokémon Company; it launched on Nintendo hardware with the original Game Boy and continues across Nintendo platforms today, including recent entries on the Nintendo Switch.
Uniqlo's UT line is the retailer's long-running graphic T-shirt platform, and this release is positioned as a fashion tie-in to the broader 30th anniversary programming.
Availability and notes
At the moment, the new UT collection is available in Uniqlo stores and online in Japan.
Images shared with the release are credited to The Pokémon Company and Uniqlo.
The brand previously released an anniversary collection in March, and this launch serves as the second wave of officially licensed Pokémon apparel for the anniversary year.
What this means for fans
For collectors and fans of retro Pokémon aesthetics, the new UT range offers officially licensed apparel that references the franchise's Game Boy beginnings.
Prices are listed in yen for the Japanese market, and Uniqlo's regional webstores typically announce any international rollouts separately.
This report includes only verified details from Uniqlo and The Pokémon Company announcements regarding design motifs, sizing, and pricing; Uniqlo has made the collection available in Japan as described.
The drop — the brand's second Pokémon-themed UT release following a rollout in March — features pixel art and artwork inspired by the original Game Boy generation, with adult and kids sizes available.
Collection details and designs
- The collection includes four adult T-shirt designs and four kids designs.
Adult shirts are priced at 1,990 yen each; kids shirts are 990 yen each.
Designs cited by Uniqlo and The Pokémon Company include the original Game Boy title start screen, Mewtwo, Raichu, Pikachu, Gengar, and group lineup prints that draw from early Pokédex artwork.
Rewriting official phrasing
Uniqlo describes the collection as a tribute to the series' origins, using pixel art drawn from the original Pokémon generation to evoke the look and feel of the Game Boy titles.
Context in the Pokémon ecosystem
The Pokémon franchise was developed by Game Freak and is managed by The Pokémon Company; it launched on Nintendo hardware with the original Game Boy and continues across Nintendo platforms today, including recent entries on the Nintendo Switch.
Uniqlo's UT line is the retailer's long-running graphic T-shirt platform, and this release is positioned as a fashion tie-in to the broader 30th anniversary programming.
Availability and notes
At the moment, the new UT collection is available in Uniqlo stores and online in Japan.
Images shared with the release are credited to The Pokémon Company and Uniqlo.
The brand previously released an anniversary collection in March, and this launch serves as the second wave of officially licensed Pokémon apparel for the anniversary year.
What this means for fans
For collectors and fans of retro Pokémon aesthetics, the new UT range offers officially licensed apparel that references the franchise's Game Boy beginnings.
Prices are listed in yen for the Japanese market, and Uniqlo's regional webstores typically announce any international rollouts separately.
This report includes only verified details from Uniqlo and The Pokémon Company announcements regarding design motifs, sizing, and pricing; Uniqlo has made the collection available in Japan as described.
