Nintendo Marks Super Mario's 40th Anniversary with Super Mario Galaxy Amiibo and Movie Announcement

Nintendo has officially launched festivities for the 40th anniversary of its iconic Super Mario franchise, confirming multiple major product releases and multimedia projects for 2025.

Building on a legacy that began in 1985 with the original Super Mario Bros., Nintendo is once again placing its world-famous plumber at the center of ambitious new initiatives—making this a banner year for fans and collectors alike. The highlight of the celebration is the unveiling of a special Super Mario Galaxy-themed amiibo collection.

Nintendo revealed that two amiibo sets, featuring detailed figures of Mario, Rosalina, and Lumas, will arrive for fans and collectors on April 2, 2025.

This follows the company’s tradition of marking milestone anniversaries with exclusive amiibo, reminiscent of the popular releases prepared for Super Mario's 30th anniversary.

These amiibo will be available through major retailers as well as via the Nintendo eShop, allowing both dedicated fans and new players to mark this special occasion with commemorative hardware. In a statement released during the latest Nintendo Direct, Nintendo highlighted the significance of connecting Super Mario’s legacy to physical collectibles.

Paraphrasing their announcement, Nintendo emphasized that the amiibo embody the spirit of the games that have delighted generations, while giving players new ways to enjoy the Super Mario series on the Nintendo Switch. Further bolstering its amiibo lineup, Nintendo also announced the upcoming release of swappable Kirby Air Riders amiibo, scheduled to launch on November 20, 2025.

These innovative figures add to the growing roster of amiibo and were featured prominently as part of the Direct’s segment on collectible hardware for the Switch’s eShop marketplace. The celebration extended beyond collectibles with a major multimedia reveal: Nintendo officially confirmed that 'The Super Mario Galaxy Movie' will be the next installment in its cinematic collaboration with Illumination Pictures, the studio behind 2023’s widely acclaimed 'The Super Mario Bros.

Movie.' This announcement kicked off the Nintendo Direct and further cements the relationship between the legendary game franchise and high-profile film adaptations.

In a prepared remark, Nintendo leadership stated that the Mario film series will continue to expand the universe and reach new audiences worldwide. These announcements underscore Nintendo’s commitment to honoring the enduring appeal of Super Mario, a franchise that has sold over 400 million copies globally across multiple generations of consoles, including the best-selling Nintendo Switch.

Coupled with ongoing digital releases and special events on the eShop, the 40th anniversary stands as one of the biggest celebrations in the history of video games. As April 2 and November 20 approach, Nintendo Switch users, collectors, and movie enthusiasts have much to look forward to during this milestone year.

Fans can stay up to date on new releases and events via official Nintendo channels and the Nintendo Direct series.