Nintendo Denies AI Use in Mario Kart World Artwork Amid Switch 2 Controversy

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Published on: May 09, 2025

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Nintendo has swiftly responded to growing community concerns surrounding Mario Kart World, the highly anticipated new installment in the beloved racing series due for release on the upcoming Nintendo Switch 2 hardware.

Recent speculation had surfaced online regarding the potential use of AI-generated imagery in the game's in-world billboards, following previews shown during both Nintendo Treehouse and Nintendo Direct presentations. The discussion gained traction after fans and content creators noticed what they perceived as unusual fonts and inconsistent effects within certain billboard graphics.

These observations prompted debates across social media platforms and became a focal point in early analysis pieces such as those from Digital Foundry.

The publication highlighted lower-quality billboard images in recent footage, noting that they would reserve further commentary until the final retail version of Mario Kart World becomes available. Addressing these concerns, Nintendo issued a clear statement to Eurogamer, categorically denying the use of AI-generated visuals in the development of Mario Kart World.

In their words, "No AI-generated images were utilized during the creation of the game's content," reinforcing the company's longstanding design philosophy and emphasis on handcrafted artistry. The timing of this statement is significant, as the broader gaming industry continues to grapple with the implications and ethics of generative AI in game development.

Nintendo, famed for its tradition of creative innovation and quality assurance, has previously expressed reservations about integrating artificial intelligence into its flagship properties.

Company icon Shigeru Miyamoto has in past interviews remarked that Nintendo would "prefer to take a different path" regarding the use of generative AI in their games, further affirming the company's commitment to original design and player experience. It is important to note that the preview material shown for Mario Kart World may have been sourced from beta or pre-release builds.

Such early versions often include placeholder assets that are refined or replaced before launch.

Current online discourse, while vocal, represents only a segment of the fanbase, and the finished iteration of Mario Kart World may differ considerably from initial demos. As Nintendo gears up for the release of Mario Kart World on the anticipated Switch 2, the company continues to reinforce its reputation for creative leadership in the industry.

Mario Kart remains one of Nintendo's most lucrative franchises, boasting impressive sales numbers with each iteration and consistently ranking among top titles on the Nintendo eShop.

Fans and industry observers will undoubtedly keep a close eye on further reveals, anticipating the polished final version when it launches on Nintendo Switch 2. For more updates on Mario Kart World, Nintendo Switch 2, and developments from Nintendo Direct events, follow our ongoing coverage.

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Nintendo Says AI-Generated Images "Were Not Used" In Mario Kart World