Pokémon Gold and Silver 25th Anniversary Merch Unveiled by The Pokémon Company

Pokémon Gold and Silver 25th Anniversary Merch Unveiled by The Pokémon Company To commemorate a defining era in Pokémon history, The Pokémon Company has officially announced an all-new range of merchandise inspired by Pokémon Gold and Silver.

This special collection celebrates the 25-year milestone since the release of Generation 2, cementing the legacy of the Johto region for fans worldwide.

Originally launching on the Game Boy Color in 1999 in Japan and later worldwide in 2000–2001, Pokémon Gold and Silver remain iconic entries in the global phenomenon that is Pokémon. Announced on November 18, 2024, the merchandise line will launch on November 23, 2025, exclusively at Pokémon Center stores across Japan.

The Pokémon Company aims to honor the enduring impact of Gold and Silver with a collection that features high-quality items ranging from themed bomber jackets and heat-sensitive mugs to collectibles such as keyrings, slide puzzles, and custom stickers.

The lineup also includes plush toys, pens, backpacks, chocolate treats, and even novelty items that reference memorable moments from the games. In a notable highlight, one item pays homage to the unique gameplay of the Vermilion Gym from Gold and Silver with a specially designed trash can.

The item includes text that translates to 'Nope, there's only trash here'—a witty nod that will be instantly recognizable to long-time fans who recall the puzzle within the Gym.

Every product in the anniversary collection demonstrates The Pokémon Company's commitment to quality and authenticity, setting this apart from the more generic merchandise found in other franchise offerings. This launch marks another achievement for The Pokémon Company, which has continued to succeed across multiple platforms, including consistent top performers on Nintendo Switch, robust eShop sales, and strong engagements in Nintendo Direct presentations.

While fans still hope for Pokémon Gold and Silver to make their way to Nintendo Switch Online, this commemorative merchandise offers a unique and tangible way to honor the second generation’s storied legacy. For international fans, online retailers such as Amazon Japan are expected to offer global shipping options, making the exclusive collection accessible beyond Japan’s borders.

Dedicated collectors and longtime Pokémon enthusiasts will no doubt be eager to secure these limited-edition items. With the 25th anniversary on the horizon, The Pokémon Company’s celebratory merch collection is a testament to the enduring popularity of Pokémon Gold and Silver.

This range not only honors a pivotal moment in Nintendo’s history, but also ensures the Johto adventures continue to resonate with new and returning fans alike.

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