The device drew attention through a steady stream of marketing reveals in the weeks after July, culminating in pre-orders opening late last month.
AYANEO has continued promotional activity after pre-orders began, including the recent introductions of two new colourways: Peach Pink and Onyx Ice.
Onyx Ice was unveiled during a company “sharing session” yesterday, when AYANEO CEO Arthur Zhang confirmed the Pocket Advance had sold 15,000 units.
The Onyx Ice model is described as a transparent black variant and appears alongside the previously announced Peach Pink option.
AYANEO lists the device starting at $109 for the 3GB + 32GB configuration on its website.
The staggered reveals and post–pre-order announcements have prompted backlash from some prospective and existing customers.
Several users on social platforms reacted negatively after the new colours were shown only after pre-orders opened.
One commenter on Twitter/X said the timing made it seem as though AYANEO was punishing customers who ordered early.
Posts on the SBCGaming subreddit described the rollout as unfair and criticized the company for not disclosing all available colour options before pre-orders began.
AYANEO’s current order policy, according to the company’s notices, does not allow buyers to modify the colour selection on existing orders.
The company attributes this restriction to what it calls “excessive order volume” for the Pocket Advance.
As a result, customers seeking a different colour must request a refund, wait for that refund to process, and then place a new order for the preferred colourway.
The Onyx Ice announcement was first highlighted publicly via outlets including GamesRadar.
AYANEO’s continued updates and the company’s handling of order changes are factual developments for prospective buyers to consider alongside the Pocket Advance’s hardware and pricing information.
For readers who pre-ordered: review your order confirmation and AYANEO’s refund policy if you want to change colours.
For those still deciding, the device’s listed starting price and the company’s public sales figure (15,000 units) are verifiable reference points while evaluating the KONKR Pocket Advance on the eShop-alternative Android handheld market.