How to Celebrate MAR10 Day 2024: Nintendo’s Global Festivities for Super Mario’s 40th Anniversary

Nintendo is inviting fans worldwide to celebrate MAR10 Day 2024 with a range of festivities designed to honor the 40th anniversary of Super Mario Bros.

and the highly anticipated launch of The Super Mario Galaxy Movie.

This annual event, taking place on March 10, has become a significant tradition in the Nintendo calendar, offering exclusive experiences, in-game events, and special promotions for fans of the iconic plumber across multiple generations and platforms, including the Nintendo Switch and Nintendo Switch 2. This year’s MAR10 Day promises three weeks packed with activities for Mario enthusiasts.

Nintendo is rolling out a series of in-game events for Mario Kart World, providing fans the opportunity to compete, earn rewards, and connect with the global Mario community.

Players who participate in any of the three Mario Kart World events this month will receive 310 My Nintendo Platinum Points, open to all players in the Americas.

Nintendo Switch Online members can join the competition, with a free 7-day trial available for newcomers, redeemable once per account after January 12, 2026. In celebration of Mario’s legacy, Nintendo Switch Online subscribers can revisit some of the franchise’s standout classics.

Games from the Super NES, Game Boy, NES, and more have been added to the Nintendo Switch Online library.

A highlight for this year, available March 10, includes Mario vs.

Donkey Kong for Game Boy Advance, as well as the Virtual Boy titles Mario Clash and Mario’s Tennis for active Nintendo Switch Online + Expansion Pack members. Mario fans can also save big with a weeklong sale from March 8 to March 14 at select U.S.

retailers and via the My Nintendo Store and eShop.

Deals include Super Mario 3D World + Bowser’s Fury and Super Mario Odyssey at a suggested retail price of $39.99 each, plus Super Mario Party Jamboree – Nintendo Switch 2 Edition + Jamboree TV for $59.99, marking the first Nintendo Switch 2 game by Nintendo to be discounted.

Additional digital deals, such as Mario vs.

Donkey Kong and Super Mario Maker 2 for $39.99 each, are available through March 15.

Full details are available online at Mario.Nintendo.com. A central highlight of the festivities is the upcoming cinematic release of The Super Mario Galaxy Movie.

Co-produced by Illumination and Nintendo, the animated film opens in theaters on April 1 and stars Mario, Luigi, Yoshi, and Princess Rosalina.

In acknowledgment of Rosalina’s popularity, Nintendo Switch and Nintendo Switch 2 owners can get better acquainted with her through Super Mario Galaxy and Super Mario Galaxy 2, both of which recently received a free update. To further engage fans, Nintendo has launched the Nintendo Today! app, offering personalized daily updates about Mario and other Nintendo franchises.

Users can customize their home screens with Super Mario–themed widgets and wallpapers, making it easy to stay informed and festive as MAR10 Day approaches. For those looking to experience Mario in the real world, Nintendo is also hosting a sweepstakes offering a chance to win a theme park vacation for four to SUPER NINTENDO WORLD at Universal Studios Hollywood or Universal Orlando Resort.

Entrants can participate now through May 31 by visiting My.Nintendo.com.

Additional live events include fan meet-and-greets at Nintendo’s flagship stores in New York and San Francisco, and demos at select Walmart locations starting March 8. Teaming up with Lunchables, Nintendo brings MAR10 Day excitement to grocery shelves.

Special Lunchables packs now through May 31 feature QR codes giving fans a shot at winning a Nintendo Switch 2 bundle and digital game downloads, along with in-pack highlights of Mario Kart World, Donkey Kong Bananza, and Pokémon Legends: Z-A. From retro gaming milestones to modern multiplayer experiences and upcoming cinematic adventures, MAR10 Day 2024 delivers a comprehensive celebration for Mario fans of all ages and backgrounds.

Visit Mario.Nintendo.com for complete details and ongoing updates throughout the anniversary festivities.