Splatoon Raiders launch plans, marketing calendar and new Joy‑Con colorway
Nintendo has laid out key dates and promotional activity ahead of the July 23 release of Splatoon Raiders for Nintendo Switch.
The spin‑off is the latest entry in the Splatoon franchise, which originated on Wii U in 2015 and continued on Nintendo Switch with Splatoon 2 (2017) and Splatoon 3 (2022).
Nintendo has used recent Direct presentations to show more Raiders gameplay and to confirm a focused marketing schedule in the run‑up to launch.
A standalone Raiders Direct will air on June 30, during which Nintendo has pledged to provide additional details about the title and its features.
Prior coverage of Raiders gameplay emphasized mechanics that resemble Salmon Run, the cooperative wave‑based mode familiar to long‑time Splatoon players.
Nintendo also confirmed a series of Splatoon Raiders comics will appear periodically on Nintendo Today in the weeks before the July 23 release.
In a promotional push timed around the launch, Nintendo will hold a special Raiders‑themed Splatfest from July 10–12.
Splatfests are recurring community events in the Splatoon series that pit teams against one another in curated, time‑limited competitions.
The game and these live events are all set to coincide with a new Joy‑Con colorway: a blue and yellow two‑tone pair that will be available on July 23 alongside the game.
Rewriting a notable headline from early coverage, the previously used phrase ‘Shiver down your spine’ has been reframed in journalistic terms: Nintendo’s updates are positioned to build excitement and deliver a clear, high‑energy preview for fans ahead of launch.
These announcements come through Nintendo’s official channels and coverage by outlets such as Nintendo Life.
The confirmed calendar items to note are: a standalone Raiders Direct on June 30, a Raiders Splatfest from July 10–12, periodic Raiders comics on Nintendo Today, and the simultaneous release of a blue/yellow Joy‑Con colorway with Splatoon Raiders on July 23.
All events and dates are confirmed by Nintendo’s recent communications; further details are expected during the June 30 Direct.
Nintendo has laid out key dates and promotional activity ahead of the July 23 release of Splatoon Raiders for Nintendo Switch.
The spin‑off is the latest entry in the Splatoon franchise, which originated on Wii U in 2015 and continued on Nintendo Switch with Splatoon 2 (2017) and Splatoon 3 (2022).
Nintendo has used recent Direct presentations to show more Raiders gameplay and to confirm a focused marketing schedule in the run‑up to launch.
A standalone Raiders Direct will air on June 30, during which Nintendo has pledged to provide additional details about the title and its features.
Prior coverage of Raiders gameplay emphasized mechanics that resemble Salmon Run, the cooperative wave‑based mode familiar to long‑time Splatoon players.
Nintendo also confirmed a series of Splatoon Raiders comics will appear periodically on Nintendo Today in the weeks before the July 23 release.
In a promotional push timed around the launch, Nintendo will hold a special Raiders‑themed Splatfest from July 10–12.
Splatfests are recurring community events in the Splatoon series that pit teams against one another in curated, time‑limited competitions.
The game and these live events are all set to coincide with a new Joy‑Con colorway: a blue and yellow two‑tone pair that will be available on July 23 alongside the game.
Rewriting a notable headline from early coverage, the previously used phrase ‘Shiver down your spine’ has been reframed in journalistic terms: Nintendo’s updates are positioned to build excitement and deliver a clear, high‑energy preview for fans ahead of launch.
These announcements come through Nintendo’s official channels and coverage by outlets such as Nintendo Life.
The confirmed calendar items to note are: a standalone Raiders Direct on June 30, a Raiders Splatfest from July 10–12, periodic Raiders comics on Nintendo Today, and the simultaneous release of a blue/yellow Joy‑Con colorway with Splatoon Raiders on July 23.
All events and dates are confirmed by Nintendo’s recent communications; further details are expected during the June 30 Direct.