Published on: June 24, 2025
Goichi 'Suda51' Suda, the acclaimed director behind beloved games like No More Heroes, Lollipop Chainsaw, and Killer Is Dead, found himself at the center of an unusual controversy this past week.
A recent error by Google’s AI system falsely asserted that Suda51, founder of Grasshopper Manufacture, had passed away—a claim quickly debunked and humorously addressed by the developer’s own studio.
For over two decades, Suda51 has been a central figure in Japanese game development, earning international recognition for his unapologetically stylized and irreverent approach to storytelling and gameplay.
The No More Heroes series, first launched in 2007 on the Nintendo Wii and later ported to platforms such as the Nintendo Switch and PlayStation, remains a standout, praised for its punk attitude and inventive mechanics.
Grasshopper Manufacture has also delivered cult classics like Lollipop Chainsaw and Killer Is Dead, further cementing Suda's unique reputation in the gaming world.
The misinformation surfaced when a Google AI-powered tool presented the erroneous claim about Suda51, stating definitively that the renowned game designer had died.
The error was first highlighted on Twitter by the user @nowitsMEGAnaire, quickly gaining attention across the gaming community.
Grasshopper Manufacture was quick to address the situation via an official post, reassuring fans and the gaming industry that Suda51 is very much alive and continuing his creative work.
In a characteristically lighthearted tone, the studio responded to the rumor and made light of the confusion caused by the AI-generated statement.
Instances of AI hallucinations—where artificial intelligence models produce inaccurate or unfounded results—have become increasingly common.
Major technology companies like Google, Meta, and OpenAI are pushing AI tools into search engines, news feeds, and messaging platforms.
These deployments, at times, result in strange and erroneous content reaching the public, ranging from misleading health advice to outright factual mistakes, as demonstrated in Suda51’s case.
While the rapid integration of AI aims to enhance information access and user experience, it also raises significant questions about oversight, accuracy, and the reliability of online information.
For fans of Suda51 and Nintendo platforms, the reassurance from Grasshopper Manufacture is welcome news.
The No More Heroes franchise continues to thrive, with No More Heroes 3 launching on Nintendo Switch in 2021 before expanding to additional platforms, and Suda51 himself remaining an active and creative force within the company he founded in 1998.
Grasshopper Manufacture's swift response to the AI error not only underscores the importance of correcting misinformation but also highlights the strong connection between creators and their communities.
As AI becomes an even larger part of how we gather information, vigilance—and perhaps a healthy sense of humor—will remain essential.
AI Suda51 Grasshopper Manufacture Google No More Heroes Goichi Suda Lollipop Chainsaw Killer Is Dead Nintendo Switch Meta OpenAI Twitter