Yoshi's Crafted World Hits $1 on Nintendo Switch eShop in Target Pricing Error

Yoshi's Crafted World, developed by Good-Feel and published by Nintendo for the Nintendo Switch in 2019, has become one of the platform's most beloved platformers, recognized for its inventive levels and signature visual style.

Recently, the game unexpectedly gained further attention due to a rare pricing mishap that allowed select customers to secure download codes for an unprecedented $1 on the Switch eShop via retail giant Target. The extraordinary deal surfaced in the early hours of January 8, 2020, when Target momentarily listed download codes for Yoshi's Crafted World at just one dollar, a dramatic reduction from its regular retail price.

According to Newsweek, the error went live around 4 a.m.

ET and, within approximately one hour, was spotted and corrected by Target staff.

However, in that brief window, savvy shoppers—many alerted by discussions on reddit—managed to claim the cut-price digital codes and even earned 300 Nintendo Gold Points per transaction.

For those unfamiliar, these points equate to $3 in eShop credit, effectively netting consumers a profit alongside their new game. Additional titles, including the acclaimed indie adventure What Remains of Edith Finch, also appeared for $1 during this window.

While Target quickly addressed the error and amended the listings, a company representative clarified to Newsweek, "Due to an unexpected error, a small number of items on the site were priced incorrectly.

Target reserves the right to correct errors, inaccuracies, or omissions at any time without prior notice." With news of the error spreading, some opportunistic buyers began reselling surplus Yoshi's Crafted World codes on secondary marketplaces such as eBay, prompting caution from the wider gaming community regarding the legitimacy of such offers.

As always, purchasing digital codes from unofficial sources can carry risks, including potential inactivation by platforms or retailers once pricing issues are discovered and resolved. Despite its fleeting duration, the Target pricing error stands out among discounted Nintendo Switch eShop deals—both for its sheer value and the swift response by the retailer.

Yoshi's Crafted World continues to be a recommended highlight in the Nintendo platformer library, praised by reviewers for its charm, colorful presentation, and accessibility.

For fans who missed out, it serves as a reminder to keep a close watch on eShop sales and promotions, as rare opportunities can arise at any moment. The incident also underscores the growing importance of digital code marketplaces and the vigilance retailers must maintain in the burgeoning era of digital distribution.

As the Nintendo Switch eShop remains a hub for digital gaming, both developers and publishers are likely to remain alert for similar pricing irregularities in the future.

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