Over the weekend, social media channels were abuzz with the circulation of a leaked trailer allegedly showcasing 'Shenmue 4,' sparking widespread interest and speculation within the gaming community.
Many users believed the trailer hinted at a major reveal for the much-anticipated continuation of the iconic Shenmue series, potentially to be shown at The Game Awards.
However, it has been officially confirmed by series developer YsNet that the trailer is not authentic. YsNet, the Japanese studio responsible for the Shenmue franchise, quickly moved to address the situation.
In an official statement released on their X (formerly Twitter) account, the developer clarified, "YS NET Inc.
has become aware of a video circulating on social media platforms that unlawfully features our company logo, wrongly implying that the video is an official production related to 'Shenmue 4.' This video is in no way affiliated with YS NET." The development team further emphasized that they have not published any trailers, footage, or promotional materials related to 'Shenmue 4' at this time.
All current and future official communications regarding the next installment in the Shenmue series will only be disseminated through verified YsNet channels. Highlighting the seriousness of the incident, YsNet noted that the unauthorized use of its trademarked logo and the creation of misleading content poses significant issues, including potential trademark infringement and unfair competition.
The studio stated it is collaborating with relevant stakeholders and is preparing to pursue all necessary legal measures should the need arise.
YsNet also extended an apology to the fan community and industry partners for any confusion caused by the fake trailer, reaffirming their commitment to transparent and accurate communication moving forward. The Shenmue series, originally developed by Sega and debuting on the Dreamcast in 1999, has garnered a dedicated fanbase thanks to its blend of open-world exploration, detailed narrative, and innovative mechanics.
YsNet, led by franchise creator Yu Suzuki, successfully revived the series with 'Shenmue III,' released across multiple platforms in 2019 following a record-breaking crowdfunding campaign.
While speculation about a possible 'Shenmue 4' has persisted, including possible releases on platforms like the Nintendo Switch and next-generation hardware, no official announcements or promotional content have been produced by YsNet at this time. For now, fans eager for updates on future Shenmue titles are advised to monitor official YsNet communications.
The studio remains vigilant against misrepresentation and is committed to ensuring the integrity of its brand across all digital platforms and the wider gaming industry.
Many users believed the trailer hinted at a major reveal for the much-anticipated continuation of the iconic Shenmue series, potentially to be shown at The Game Awards.
However, it has been officially confirmed by series developer YsNet that the trailer is not authentic. YsNet, the Japanese studio responsible for the Shenmue franchise, quickly moved to address the situation.
In an official statement released on their X (formerly Twitter) account, the developer clarified, "YS NET Inc.
has become aware of a video circulating on social media platforms that unlawfully features our company logo, wrongly implying that the video is an official production related to 'Shenmue 4.' This video is in no way affiliated with YS NET." The development team further emphasized that they have not published any trailers, footage, or promotional materials related to 'Shenmue 4' at this time.
All current and future official communications regarding the next installment in the Shenmue series will only be disseminated through verified YsNet channels. Highlighting the seriousness of the incident, YsNet noted that the unauthorized use of its trademarked logo and the creation of misleading content poses significant issues, including potential trademark infringement and unfair competition.
The studio stated it is collaborating with relevant stakeholders and is preparing to pursue all necessary legal measures should the need arise.
YsNet also extended an apology to the fan community and industry partners for any confusion caused by the fake trailer, reaffirming their commitment to transparent and accurate communication moving forward. The Shenmue series, originally developed by Sega and debuting on the Dreamcast in 1999, has garnered a dedicated fanbase thanks to its blend of open-world exploration, detailed narrative, and innovative mechanics.
YsNet, led by franchise creator Yu Suzuki, successfully revived the series with 'Shenmue III,' released across multiple platforms in 2019 following a record-breaking crowdfunding campaign.
While speculation about a possible 'Shenmue 4' has persisted, including possible releases on platforms like the Nintendo Switch and next-generation hardware, no official announcements or promotional content have been produced by YsNet at this time. For now, fans eager for updates on future Shenmue titles are advised to monitor official YsNet communications.
The studio remains vigilant against misrepresentation and is committed to ensuring the integrity of its brand across all digital platforms and the wider gaming industry.
