Published on: July 24, 2025
Nintendo Switch 2 has officially made gaming history, setting a new record as the fastest-selling video game console in the United States.
According to sales data released by Circana and shared by industry analyst Mat Piscatella, the Nintendo Switch 2 achieved remarkable first-month hardware sales, outpacing every previous console launch in the U.S.
gaming market.
Launched in June 2025, the Switch 2 sold an unprecedented 1.6 million units in its debut month, eclipsing the previous record of 1.1 million units held by PlayStation 4 during its November 2013 U.S.
launch.
This impressive milestone underscores Nintendo's ongoing dominance in the hardware arena, building on the foundation laid by the original Nintendo Switch and its celebrated eShop ecosystem.
"The Nintendo Switch 2 made its debut as the fastest-selling video game hardware device in United States history," Piscatella noted, highlighting not only the console’s performance but also a broader uptick in consumer spending.
June 2025 saw all-time highs in spending on both video game hardware and accessories across the U.S.
market, demonstrating substantial enthusiasm for new technology and first-party releases.
In addition to robust hardware performance, the Switch 2’s launch lineup made an immediate impact.
Mario Kart World, the system’s premiere launch title, ranked among the top three best-selling premium video games in the U.S.
for June, trailing only Elden Ring: Nightreign and Death Stranding 2.
Sales tracking for the month, as reported by Circana, included both physical and digital sales data, affirming Mario Kart World's status as a blockbuster hit alongside third-party heavyweights.
Nintendo has a storied history of successful hardware launches, but the Switch 2’s rapid adoption sets a new benchmark and highlights the company’s ability to capture consumer interest with innovative design and compelling software.
This achievement follows years of anticipation and speculation about Nintendo’s new platform, and solidifies its position as a leader in the global gaming industry.
For those tracking the video game industry and hardware platform cycles, the Switch 2’s performance is a testament to Nintendo’s ongoing commitment to appealing, accessible entertainment and forward-thinking product strategy.
As more software titles arrive and supply chains stabilize, the Switch 2 is poised to continue its momentum throughout 2025 and beyond.
Nintendo Switch 2 Nintendo Switch Nintendo PlayStation Switch 2 Switch PlayStation 4 Circana Xbox Series X|S Mat Piscatella S Mario Kart World Elden Ring: Nightreign Death Stranding 2 US video game market