Nintendo Switch 2 Keynote: Satoru Shibata Outlines New Value for Next-Gen Consumers

Nintendo Switch 2 Keynote: Satoru Shibata Outlines New Value for Next-Gen Consumers Nintendo is ushering in a new era of gaming as Satoru Shibata, managing executive officer at Nintendo, hosted a highly anticipated keynote focused on the Nintendo Switch 2.

The 30-minute address delivered vital insights into the company’s vision for its next-generation hardware, shedding light on what distinguishes the Nintendo Switch 2 from its acclaimed predecessor.

A Legacy of Innovation The original Nintendo Switch, launched in 2017, revolutionized home and portable gaming by introducing a hybrid platform that unified home console and handheld experiences.

In the years since, the Nintendo Switch has reached a remarkable sales milestone of 150 million units worldwide, reinforcing the brand’s commitment to the philosophy of "Anytime, Anywhere, with Anyone." The recently released Nintendo Switch 2, which debuted in June 2024, carries this legacy forward as Nintendo’s first new gaming platform in eight years.

As the company seeks to build upon its achievements, the Switch 2 aims to further unify the Nintendo ecosystem, expand the impact of the Nintendo eShop, and set new standards for how players connect across hardware platforms.

Defining New Value for Gamers During his keynote, Satoru Shibata articulated Nintendo’s overarching mission and the newly defined value that the Nintendo Switch 2 delivers.

"Nintendo is dedicated to creating joy by crafting unique experiences that stand apart in entertainment," Shibata emphasized.

He described the Switch 2 as a direct successor that not only honors but also advances the original system’s core ideas by offering innovative features designed to enrich the gaming experience for all users. Shibata elaborated on the company's goals, noting that the Switch 2 was engineered to provide new gameplay possibilities, deeper social connectivity, and accessibility for both longtime fans and newcomers to the platform.

By building on the distinctive hybrid approach first introduced in 2017, the Switch 2 seeks to make gaming even more versatile, with enhanced software support and expanded hardware capabilities.

Continued Commitment to Players Nintendo's commitment to creativity and originality remains at the heart of its strategy.

Satoru Shibata reiterated, "Our aim is to provide customers with innovative entertainment that can’t be found elsewhere." Through a combination of hardware advancements, Nintendo Direct presentations, and strong support for developers via the eShop, Nintendo is positioning the Switch 2 as the definitive gaming hub for years to come. As the Nintendo Switch 2 launches globally, industry analysts and players alike watch closely to see how this new device will shape the future of gaming.

What is clear from Shibata’s keynote is Nintendo’s enduring focus on delivering memorable and novel entertainment experiences that have come to define its legacy.

Nintendo Switch 2 Nintendo Switch Nintendo Switch 2 Switch Next-Gen Satoru Shibata Nintendo Direct