Pokémon fans and fashion enthusiasts have a stylish new reason to celebrate.
The Pokémon Center has officially launched the 'ROAM' collection, a premium line of Pokémon-inspired apparel designed by acclaimed Amsterdam-based fashion designer JimmyPaul in partnership with global licensing partner Difuzed.
This high-fashion collection was first unveiled at London Fashion Week, where JimmyPaul's creations generated buzz for their bold interpretations of classic Pokémon themes. The ROAM collection draws its inspiration directly from the iconic Kanto region Pokémon, offering a unique blend of vibrant visuals and streetwear sensibilities.
Featuring an array of items such as bags, caps, t-shirts, and jackets, the collection stands out for its meticulous attention to detail and modern design. Items in the ROAM collection span a range of styles suitable for Pokémon aficionados and fashion-forward consumers alike.
The lineup includes standout pieces like the Mew Mini Bag, a playful yet chic accessory; the Gengar Cap, which balances subtle nods to Pokémon lore with urban flair; and the Electabuzz Knit Sweater, a colorful statement piece perfect for fans seeking to integrate Pokémon into their everyday wardrobe. The collection comes with a premium price tag, reflecting its designer status and limited availability.
Smaller accessories, such as caps and t-shirts, are priced around £39.99 / $39.99, while larger items like bags and outerwear can reach or exceed £200.
Despite the higher cost, the collection offers distinct, high-quality items for collectors and those who want to showcase their Pokémon passion in style. JimmyPaul, speaking about the collaboration, highlighted the importance of blending avant-garde fashion with beloved pop culture icons: "This collection brings together my love for expressive design and the timeless appeal of Pokémon.
Working with Difuzed and Pokémon Center has allowed us to create something truly special for fans around the world." Difuzed, known for its expertise in pop culture fashion, has ensured that each piece maintains the authenticity and whimsical charm that defines the Pokémon franchise, while elevating the quality and design to appeal to new and longtime fans. The entire ROAM collection is now available exclusively through the official Pokémon Center online store, giving fans worldwide the opportunity to own a piece of Pokémon history.
With premium materials and limited edition status, the new release represents a striking fusion of gaming nostalgia and contemporary fashion. For anyone interested in evolving their wardrobe with official Pokémon merchandise, the ROAM collection offers a one-of-a-kind opportunity to experience Pokémon style at its highest level.
Visit the Pokémon Center website to view the full range and secure your favorite pieces from this exclusive drop.
The Pokémon Center has officially launched the 'ROAM' collection, a premium line of Pokémon-inspired apparel designed by acclaimed Amsterdam-based fashion designer JimmyPaul in partnership with global licensing partner Difuzed.
This high-fashion collection was first unveiled at London Fashion Week, where JimmyPaul's creations generated buzz for their bold interpretations of classic Pokémon themes. The ROAM collection draws its inspiration directly from the iconic Kanto region Pokémon, offering a unique blend of vibrant visuals and streetwear sensibilities.
Featuring an array of items such as bags, caps, t-shirts, and jackets, the collection stands out for its meticulous attention to detail and modern design. Items in the ROAM collection span a range of styles suitable for Pokémon aficionados and fashion-forward consumers alike.
The lineup includes standout pieces like the Mew Mini Bag, a playful yet chic accessory; the Gengar Cap, which balances subtle nods to Pokémon lore with urban flair; and the Electabuzz Knit Sweater, a colorful statement piece perfect for fans seeking to integrate Pokémon into their everyday wardrobe. The collection comes with a premium price tag, reflecting its designer status and limited availability.
Smaller accessories, such as caps and t-shirts, are priced around £39.99 / $39.99, while larger items like bags and outerwear can reach or exceed £200.
Despite the higher cost, the collection offers distinct, high-quality items for collectors and those who want to showcase their Pokémon passion in style. JimmyPaul, speaking about the collaboration, highlighted the importance of blending avant-garde fashion with beloved pop culture icons: "This collection brings together my love for expressive design and the timeless appeal of Pokémon.
Working with Difuzed and Pokémon Center has allowed us to create something truly special for fans around the world." Difuzed, known for its expertise in pop culture fashion, has ensured that each piece maintains the authenticity and whimsical charm that defines the Pokémon franchise, while elevating the quality and design to appeal to new and longtime fans. The entire ROAM collection is now available exclusively through the official Pokémon Center online store, giving fans worldwide the opportunity to own a piece of Pokémon history.
With premium materials and limited edition status, the new release represents a striking fusion of gaming nostalgia and contemporary fashion. For anyone interested in evolving their wardrobe with official Pokémon merchandise, the ROAM collection offers a one-of-a-kind opportunity to experience Pokémon style at its highest level.
Visit the Pokémon Center website to view the full range and secure your favorite pieces from this exclusive drop.
