Nintendo Switch 2 Sales Surge Amid Memory Price Concerns, Says President Shuntaro Furukawa
Nintendo has once again proven its dominance in the gaming industry with the remarkable sales performance of the Nintendo Switch 2.
According to the latest Nintendo financial report, the next-generation console has sold an impressive 17.37 million units since its global launch in June 2025.
With this strong momentum, Nintendo appears well on its way to achieving its target of 19 million units sold by the end of the fiscal year, reinforcing its leadership in both hardware innovation and market penetration. Despite these achievements, Nintendo's leadership acknowledges potential challenges ahead.
Rising memory prices, largely driven by increased demand from artificial intelligence sectors, have become a notable concern for hardware manufacturers worldwide—including Nintendo.
During a financial briefing, Nintendo President Shuntaro Furukawa addressed these challenges.
In a carefully worded statement, Furukawa explained that Nintendo will “carefully consider the situation, evaluating platform adoption, current sales trends, production costs, profit margins, the broader market landscape, and additional factors before making any decisions.” While President Furukawa did not offer specific guidance on whether these rising costs might lead to a Nintendo Switch 2 price increase, his remarks suggest the company is weighing multiple variables before taking further action.
Industry coverage from respected outlets such as Reuters and Nikkei noted that Furukawa further admitted that escalating memory prices could affect Nintendo’s future financial performance.
However, he stressed that there are no immediate risks to profitability for the current fiscal year.
Furukawa elaborated, stating that “if memory component prices remain high over an extended period, it could put pressure on profits starting in the next fiscal year.” With the Nintendo Switch 2 continuing to make waves in the gaming market—and platforms like the Nintendo eShop seeing vibrant activity—Nintendo’s hardware strategy is paying dividends.
However, the complex interplay of sales success and rising component costs makes for a nuanced outlook.
Even as the Switch 2 outpaces previous hardware records and maintains consumer enthusiasm, the shadow of increasing production expenses looms large. As Nintendo Direct events and new game releases for Switch 2 continue to drive engagement, both fans and industry analysts will be watching closely to see how Nintendo adapts its strategy in the face of changing market dynamics.
For now, the Nintendo Switch 2 remains a blockbuster success, but company executives are clearly preparing for potential challenges in the coming fiscal years. Stay tuned for further updates on Nintendo’s response to memory price trends and for the latest news on Switch 2 sales figures, game development, and upcoming Nintendo Direct announcements.
According to the latest Nintendo financial report, the next-generation console has sold an impressive 17.37 million units since its global launch in June 2025.
With this strong momentum, Nintendo appears well on its way to achieving its target of 19 million units sold by the end of the fiscal year, reinforcing its leadership in both hardware innovation and market penetration. Despite these achievements, Nintendo's leadership acknowledges potential challenges ahead.
Rising memory prices, largely driven by increased demand from artificial intelligence sectors, have become a notable concern for hardware manufacturers worldwide—including Nintendo.
During a financial briefing, Nintendo President Shuntaro Furukawa addressed these challenges.
In a carefully worded statement, Furukawa explained that Nintendo will “carefully consider the situation, evaluating platform adoption, current sales trends, production costs, profit margins, the broader market landscape, and additional factors before making any decisions.” While President Furukawa did not offer specific guidance on whether these rising costs might lead to a Nintendo Switch 2 price increase, his remarks suggest the company is weighing multiple variables before taking further action.
Industry coverage from respected outlets such as Reuters and Nikkei noted that Furukawa further admitted that escalating memory prices could affect Nintendo’s future financial performance.
However, he stressed that there are no immediate risks to profitability for the current fiscal year.
Furukawa elaborated, stating that “if memory component prices remain high over an extended period, it could put pressure on profits starting in the next fiscal year.” With the Nintendo Switch 2 continuing to make waves in the gaming market—and platforms like the Nintendo eShop seeing vibrant activity—Nintendo’s hardware strategy is paying dividends.
However, the complex interplay of sales success and rising component costs makes for a nuanced outlook.
Even as the Switch 2 outpaces previous hardware records and maintains consumer enthusiasm, the shadow of increasing production expenses looms large. As Nintendo Direct events and new game releases for Switch 2 continue to drive engagement, both fans and industry analysts will be watching closely to see how Nintendo adapts its strategy in the face of changing market dynamics.
For now, the Nintendo Switch 2 remains a blockbuster success, but company executives are clearly preparing for potential challenges in the coming fiscal years. Stay tuned for further updates on Nintendo’s response to memory price trends and for the latest news on Switch 2 sales figures, game development, and upcoming Nintendo Direct announcements.
