Published on: August 31, 2025
Nintendo has officially set the excitement rolling for its global fanbase by confirming a new Nintendo Direct presentation, scheduled for the second week of September 2025.
This upcoming event is particularly notable as it coincides with the 40th anniversary of the Super Mario franchise—one of the most iconic and enduring series in video game history.
The pending Nintendo Direct is slated to take place on or around September 11th or 12th, aligning precisely with the timeline many dedicated Nintendo enthusiasts speculated about following a statement shared by well-known industry commentator NateDrake, also known as NateTheHate2.
Nate, who has a history of accurate Nintendo-related news, reiterated the timeframe on social media, specifying that fans should expect the presentation in the latter half of the month’s second week.
This aligns with previous major directs, which Nintendo often schedules in September to set the stage for its holiday season releases on platforms like the Nintendo Switch and via the Nintendo eShop.
Super Mario’s 40th anniversary is expected to be a centerpiece of the September Nintendo Direct, marking four decades since Mario first appeared as a playable character in 1985’s "Super Mario Bros." for the Nintendo Entertainment System.
This milestone follows a grand tradition of Nintendo commemorating major anniversaries for its franchises with new game reveals, remasters, and exclusive collectibles.
During the previous Mario milestone in 2020, the company introduced titles such as "Super Mario 3D All-Stars" and special Nintendo Switch hardware bundles, which quickly topped sales charts and became highly sought-after items among collectors.
The Mario franchise has continually been a driving force behind Nintendo’s success, with over 425 million games sold worldwide across all platforms.
2025 marks not just an occasion to celebrate the series’ heritage, but also an opportunity for Nintendo to showcase upcoming content and amplify its relevance for both long-time fans and new players.
Insiders anticipate announcements about new Mario titles, features for the Nintendo Switch Online service, and possibly updates to classic games via the Nintendo eShop.
The September Nintendo Direct further cements Nintendo’s reputation for leveraging its digital showcases to deliver high-impact news.
Recent years have seen Direct presentations draw millions of viewers in real time, thanks to Nintendo’s influential position in the gaming industry and its pipeline of chart-topping games.
As the date approaches, industry experts and fans alike are watching closely for official updates and teaser hints, but one thing remains clear: September’s Nintendo Direct promises to be a landmark event for Mario fans and Nintendo Switch owners worldwide.
Keep an eye on official Nintendo channels for the exact timing and details as the company prepares to make headlines once again.
Nintendo Nintendo Direct Mario Super Mario Nintendo Switch NateDrake NateTheHate2