Best Buy Announces Nationwide Midnight Launch Events for Nintendo Switch 2

Best Buy Announces Nationwide Midnight Launch Events for Nintendo Switch 2 Nintendo Switch 2’s global launch is shaping up to be a milestone event for fans and retailers alike.

Confirming industry speculation, Best Buy has officially announced that it will host late-night store openings at locations across the United States to celebrate the launch of Nintendo's next-generation console.

The highly anticipated Nintendo Switch 2 is scheduled for worldwide release on June 5, 2025. Best Buy’s plans aren’t limited to just pre-orders.

According to an official statement from the retailer, select stores will have a limited number of Nintendo Switch 2 systems, along with a curated range of launch games and accessories available for in-store purchase.

The company encourages enthusiasts to arrive early, as supplies are expected to be limited at each participating location. In an added incentive for early adopters, Best Buy has revealed it will offer a special Nintendo commemorative coin while supplies last.

Customers who purchase and pick up their Nintendo Switch 2 system in-store at 12:01 am Eastern Time on Thursday, June 5, 2025, will be eligible to receive this exclusive collectible.

For those interested in participating, a full list of stores holding the midnight events can be found on Best Buy’s official website. The Nintendo Switch 2 is the latest hardware release from Nintendo, following the significant success of the original Nintendo Switch, which has sold over 139 million units worldwide since its debut in March 2017.

Priced at $449.99 in the United States, £395.99 in the United Kingdom, and €469.99 across Europe, the Switch 2 marks Nintendo’s next step in hybrid console evolution, supporting both traditional TV and portable handheld play.

This launch continues Nintendo’s strategy of engaging fans through experiential retail events, a hallmark of the company’s major releases seen previously with titles revealed during Nintendo Direct presentations or major hardware drops via the eShop and retail partners. Within the gaming industry, such late-night releases have proven to drive enthusiasm and foster community among fans, with Best Buy consistently at the forefront of these initiatives for Nintendo’s biggest launches.

Attendees can expect an exciting atmosphere, with opportunities to connect with fellow fans and celebrate the arrival of Nintendo Switch 2 together. As June 5, 2025 approaches, those eager to secure Nintendo’s latest system are advised to pre-order or arrive early at participating Best Buy locations to avoid disappointment.

For complete launch details, including store locations and event guidelines, check the events page on the Best Buy website. Stay tuned for further updates as Nintendo Switch 2’s release day draws near, and follow industry leaders such as Nintendo Direct for official announcements pertaining to software, eShop launches, and future hardware developments.

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