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A detailed look at Ubisoft's recent asset talks with Tencent and the Guillemot family, sales challenges, and the future of major franchises like Assassin's Creed and Prince of Persia.
Ubisoft's market value has dropped by half in 2024 due to underwhelming sales of key titles like Star Wars Outlaws. Tencent and the Guillemot family are reportedly considering taking the company private to stabilize...
Tencent secures a significant investment in Guillemot Brothers Limited, Ubisoft’s largest shareholder, marking a pivotal move for Ubisoft’s long-term growth and Chinese market ambitions.