Ubisoft, one of the gaming industry’s most prominent publishers, is undergoing a period of significant turmoil as 2026 begins.
The company, known for blockbuster franchises like Assassin’s Creed, Far Cry, and Prince of Persia, has announced a sweeping restructuring initiative that sent shockwaves through both the industry and financial markets.
The changes include the closure of two studios, the cancellation of six upcoming games—including the much-anticipated Prince of Persia: Sands of Time remake—and the postponement of an additional seven titles.
According to a report from CNBC, Ubisoft, which is listed on the Paris stock exchange, has revised its financial outlook significantly.
The publisher announced that, for the financial year ending in 2026, it anticipates an operating loss of approximately 1 billion euros (around $1.17 billion).
This sizable loss reflects a 650 million-euro write-down attributed to the costs of its ongoing restructure. The restructuring news had an immediate and severe impact on Ubisoft’s share price.
Trading opened at €4.36 following the restructuring announcement, a dramatic fall from €6.64 at the previous market close.
Notably, this marks Ubisoft’s lowest stock valuation in over 14 years—as VGC highlighted, the last time company shares traded below €5 was in late 2011.
For context, Ubisoft’s stock reached an all-time high of €107.90 per share in July 2018, but has since declined sharply, now residing 96% below that peak. One of the most disappointing outcomes for fans is the cancellation of Prince of Persia: Sands of Time remake, a project that garnered considerable attention since its original announcement.
The official Prince of Persia Twitter account addressed the situation with a public apology, stating that the team "was unable to achieve the level of quality that fans deserve," and continuing development would have required resources beyond what could be responsibly allocated.
The project had already seen multiple delays, with more than five years passing since its intended release window and a total development period approaching eight years. Ubisoft’s challenges extend beyond the Prince of Persia brand.
The company’s decision to close studios and halt game development is a strategic move aimed at stabilizing finances and refocusing its business, though it inevitably impacts teams and communities connected to these projects.
With the publisher’s historical success on platforms like the Nintendo Switch and eShop, these changes signal a major pivot in Ubisoft’s approach moving forward. As Ubisoft charts its path ahead, the ramifications of these decisions will be closely monitored by both industry observers and the gaming community.
The company’s next steps—including performance of its remaining live-service and open-world titles—will play a critical role in determining its long-term trajectory on the global stage.
The company, known for blockbuster franchises like Assassin’s Creed, Far Cry, and Prince of Persia, has announced a sweeping restructuring initiative that sent shockwaves through both the industry and financial markets.
The changes include the closure of two studios, the cancellation of six upcoming games—including the much-anticipated Prince of Persia: Sands of Time remake—and the postponement of an additional seven titles.
According to a report from CNBC, Ubisoft, which is listed on the Paris stock exchange, has revised its financial outlook significantly.
The publisher announced that, for the financial year ending in 2026, it anticipates an operating loss of approximately 1 billion euros (around $1.17 billion).
This sizable loss reflects a 650 million-euro write-down attributed to the costs of its ongoing restructure. The restructuring news had an immediate and severe impact on Ubisoft’s share price.
Trading opened at €4.36 following the restructuring announcement, a dramatic fall from €6.64 at the previous market close.
Notably, this marks Ubisoft’s lowest stock valuation in over 14 years—as VGC highlighted, the last time company shares traded below €5 was in late 2011.
For context, Ubisoft’s stock reached an all-time high of €107.90 per share in July 2018, but has since declined sharply, now residing 96% below that peak. One of the most disappointing outcomes for fans is the cancellation of Prince of Persia: Sands of Time remake, a project that garnered considerable attention since its original announcement.
The official Prince of Persia Twitter account addressed the situation with a public apology, stating that the team "was unable to achieve the level of quality that fans deserve," and continuing development would have required resources beyond what could be responsibly allocated.
The project had already seen multiple delays, with more than five years passing since its intended release window and a total development period approaching eight years. Ubisoft’s challenges extend beyond the Prince of Persia brand.
The company’s decision to close studios and halt game development is a strategic move aimed at stabilizing finances and refocusing its business, though it inevitably impacts teams and communities connected to these projects.
With the publisher’s historical success on platforms like the Nintendo Switch and eShop, these changes signal a major pivot in Ubisoft’s approach moving forward. As Ubisoft charts its path ahead, the ramifications of these decisions will be closely monitored by both industry observers and the gaming community.
The company’s next steps—including performance of its remaining live-service and open-world titles—will play a critical role in determining its long-term trajectory on the global stage.
