Published on: June 13, 2025
Nintendo Switch 2 Launch Sets New Sales Records: Fastest-Selling Console in History
Nintendo's latest hardware release, the Nintendo Switch 2, has taken the gaming world by storm, breaking multiple sales records within its first week on the market.
The hybrid console, building upon the massive success of the original Nintendo Switch, has outperformed even its predecessor, confirming Nintendo’s enduring dominance in the console gaming industry.
Following the global launch, official figures reveal that the Nintendo Switch 2 is now the fastest-selling video game console of all time.
In Japan alone, launch week sales approached the one million unit mark, with 947,931 consoles sold according to verified retail tracking data.
This figure does not yet include potential additional sales from the My Nintendo Store, suggesting the actual total could be even higher.
A Nintendo spokesperson confirmed to IGN that the Nintendo Switch 2’s opening four days saw it move twice as many units as the original Nintendo Switch did in the same period.
To provide context, the Nintendo Switch debuted in March 2017 and sold roughly 2.74 million units within its first month.
By comparison, the updated hardware reached an estimated 3.5 million sales in just four days, more than doubling the previous milestone.
In a statement to IGN, Nintendo highlighted that 'the momentum behind Nintendo Switch 2 has surpassed all internal forecasts, with first-week sales doubling those of the original Switch.' These numbers cement the Switch 2's position at the forefront of hardware launches, reflecting robust demand from both dedicated fans and new adopters alike.
The impressive debut was mirrored across most major territories, though there was a notable exception in the UK.
While Nintendo confirmed that the Switch 2 has achieved status as the fastest-selling Nintendo-branded console in UK history, it did not exceed the first-week sales of competitors like the PlayStation 4, PlayStation 5, or Xbox Series Series X|S in the region.
Nevertheless, analysts anticipate that the Switch 2's momentum in the UK market will translate to increased adoption and consistent sales growth throughout the year.
Top video game titles have also contributed to the system’s launch success.
"Mario Kart World" soared to the top of the Japanese sales charts during launch week, further fueling hardware demand.
The launch of the Nintendo Switch 2 underscores Nintendo's ability to capture the attention of the gaming community with innovative hardware and compelling software.
The device’s immediate popularity, smashing previous records for both Nintendo and the industry at large, reaffirms the company’s reputation for delivering high-quality, in-demand gaming experiences.
With ongoing support and a wealth of upcoming first-party titles revealed via Nintendo Direct updates, the Nintendo Switch 2 is poised to maintain strong sales and cultural relevance in the rapidly evolving video game market.
Nintendo Switch 2 Nintendo Switch Nintendo Switch 2 Switch IGN PlayStation 4 PlayStation 5 Xbox Series Mario Kart World My Nintendo Store console