Nintendo’s decision to raise the price of the Switch 2 in Japan has coincided with a sharp downturn in weekly hardware sales, according to the latest Famitsu weekly hardware chart.
On May 25, 2026, Nintendo increased the Switch 2’s price in Japan from ¥49,980 to ¥59,980.
A week after the change, Famitsu’s numbers show a significant reduction in unit sales.
Famitsu’s May 25–31, 2026 hardware chart reports Switch 2 sales of 31,751 units for the week, down from 247,880 units the previous week — an 87% week‑on‑week drop.
Despite that decline, the Switch 2 remained the top‑selling hardware platform in Japan for the reporting week.
Industry outlet VGC noted the context behind the numbers: in the weeks leading up to the price change, the Switch 2 experienced a surge in demand.
Famitsu’s three weeks prior to the announcement recorded sales of 52,058, 44,280, and 45,825 units, respectively.
That pattern suggests a pre‑hike buying rush; after the price increase took effect, weekly sales returned to a lower level than the spike but remained substantial compared with many competitors.
A week‑later summary of Famitsu’s hardware chart (with cumulative lifetime sales in parentheses) reads:
- Switch 2 – 31,751 (5,865,213)
- PlayStation 5 Digital Edition – 6,527 (1,302,820)
- Switch OLED Model – 4,162 (9,585,830)
- Switch Lite – 1,810 (6,972,953)
- PlayStation 5 Pro – 1,479 (360,308)
- Xbox Series X Digital Edition – 408 (31,544)
- PlayStation 5 – 367 (5,919,834)
- Xbox Series X – 304 (327,214)
- Switch – 229 (20,300,305)
- Xbox Series S – 123 (342,219)
In plain terms: a week after Nintendo raised the Switch 2’s price in Japan, official retail tracking shows a substantial decline in unit sales, though the console still led the market for the reporting period.
The preceding weeks’ elevated figures indicate consumers accelerated purchases ahead of the hike, which helps explain the dramatic week‑on‑week swing.
These Famitsu figures are a primary metric for Japanese retail performance and will be closely watched by industry observers as Nintendo and retailers respond to changing demand on the Nintendo Switch 2 platform.
On May 25, 2026, Nintendo increased the Switch 2’s price in Japan from ¥49,980 to ¥59,980.
A week after the change, Famitsu’s numbers show a significant reduction in unit sales.
Famitsu’s May 25–31, 2026 hardware chart reports Switch 2 sales of 31,751 units for the week, down from 247,880 units the previous week — an 87% week‑on‑week drop.
Despite that decline, the Switch 2 remained the top‑selling hardware platform in Japan for the reporting week.
Industry outlet VGC noted the context behind the numbers: in the weeks leading up to the price change, the Switch 2 experienced a surge in demand.
Famitsu’s three weeks prior to the announcement recorded sales of 52,058, 44,280, and 45,825 units, respectively.
That pattern suggests a pre‑hike buying rush; after the price increase took effect, weekly sales returned to a lower level than the spike but remained substantial compared with many competitors.
A week‑later summary of Famitsu’s hardware chart (with cumulative lifetime sales in parentheses) reads:
- Switch 2 – 31,751 (5,865,213)
- PlayStation 5 Digital Edition – 6,527 (1,302,820)
- Switch OLED Model – 4,162 (9,585,830)
- Switch Lite – 1,810 (6,972,953)
- PlayStation 5 Pro – 1,479 (360,308)
- Xbox Series X Digital Edition – 408 (31,544)
- PlayStation 5 – 367 (5,919,834)
- Xbox Series X – 304 (327,214)
- Switch – 229 (20,300,305)
- Xbox Series S – 123 (342,219)
In plain terms: a week after Nintendo raised the Switch 2’s price in Japan, official retail tracking shows a substantial decline in unit sales, though the console still led the market for the reporting period.
The preceding weeks’ elevated figures indicate consumers accelerated purchases ahead of the hike, which helps explain the dramatic week‑on‑week swing.
These Famitsu figures are a primary metric for Japanese retail performance and will be closely watched by industry observers as Nintendo and retailers respond to changing demand on the Nintendo Switch 2 platform.