Published on: March 27, 2025
Masahiro Sakurai, the renowned director behind Nintendo’s celebrated Super Smash Bros.
series, has once again captured the gaming community’s attention amid a wave of speculation leading up to the latest Nintendo Direct.
As anticipation swells for Nintendo’s upcoming special broadcast—which promises a 30-minute showcase of new Nintendo Switch games—any social media activity from key industry figures is being analyzed in minute detail by fans and industry watchers alike.
The fervor reached a new peak when Sakurai reposted Nintendo’s Direct announcement on social media.
Although his post consisted of a single word, the message quickly accumulated nearly four million views and more than 40,000 likes, demonstrating the director’s immense influence within the gaming community.
Fans responded with a flurry of speculation, with some hoping for a return of beloved series like Kid Icarus, and others wondering if a secret project might be in the works.
In response to the rampant fan theories, Sakurai shared another post, humorously referencing Automaton Japan’s coverage of the situation.
According to a translation, Sakurai quipped, "It seems I can’t even tweet casually anymore," highlighting the heightened scrutiny around his every comment.
Famed indie developer Toby Fox, the creative mind behind Undertale and Deltarune, quickly joined the conversation, replying, "A friend whose tweets are always given more meaning than intended."
While the excitement around the Nintendo Direct and Sakurai’s social presence is palpable, it is crucial to note that game developers often share or interact with major industry news on their personal channels—sometimes to simply participate in the broader discussion rather than to hint at upcoming projects.
Sakurai’s current public activity aligns with his longstanding engagement with the Nintendo community.
Sakurai has significantly shaped Nintendo’s modern legacy, notably through his leadership on Super Smash Bros.
Ultimate, which launched for the Nintendo Switch in December 2018 and has since sold over 33 million copies worldwide.
In October of last year, Sakurai confirmed via his YouTube channel's finale video that he is working on a new game.
However, no specific details about this project have been revealed as of yet, keeping fans eager for future announcements.
As the Nintendo Switch continues its impressive lifecycle and Nintendo looks to its future slate, industry observers can expect continued enthusiasm and speculation driven by both official news and the social media activity of prominent developers.
Until further details emerge, fans are encouraged to enjoy the coming Nintendo Direct and await any official news regarding Sakurai’s next creative endeavor.
Super Smash Bros Nintendo Nintendo Direct Masahiro Sakurai Smash Bros Switch Sakurai Nintendo Switch