Pokémon Trading Card Game Pocket Outpaces Pokémon GO with Record-Breaking Mobile Revenue

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Published on: November 04, 2024

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Pokémon Trading Card Game Pocket Surpasses Pokémon GO in Mobile Revenue After Landmark Launch Pokémon Trading Card Game Pocket, the latest addition to the Pokémon franchise’s storied legacy, has made a thunderous debut on mobile platforms.

Developed collaboratively by The Pokémon Company and DeNA, TCG Pocket launched globally last week and immediately captured the attention of millions of mobile gamers worldwide.

The title, designed to bring classic card collecting to the digital age, quickly became a top performer on both iOS and Android platforms, reinforcing Nintendo and its partners’ dominance in the mobile gaming sector. According to data from mobile analytics leader AppMagic, Pokémon Trading Card Game Pocket achieved a staggering 10 million downloads within its first 48 hours of availability.

Even more remarkable, revenue estimates indicate that the game is currently generating an impressive $3 million per day since launch, totaling $12 million in its initial four days on the market.

These figures reportedly outpace those of Pokémon GO, Niantic’s 2016 augmented reality sensation, which, according to AppMagic, continues to generate around $1 million per day by comparison. A representative from AppMagic highlighted the unprecedented scale of Pokémon Trading Card Game Pocket’s early success, noting that, "In its first four days, TCG Pocket's daily earnings tripled Pokémon GO's during a similar post-launch window, cementing its position as a major player in the mobile card game genre." Regionally, player spending trends reflect Pokémon’s enduring international appeal.

AppMagic data reveals that Japan currently accounts for 45% of all in-game revenue, demonstrating significant engagement from the home market.

The United States follows with 25% of total spending, while players in Hong Kong and Taiwan each contribute 4%.

South Korea, New Zealand, and France also make notable contributions at 3% apiece. Industry analysts note that such high download and revenue numbers underscore not only the game’s broad anticipation but also the continued popularity of digital collectible card experiences.

While monetization models have faced scrutiny in critical reviews, with some concerns about in-app purchase strategies, these strategies have not dampened early player enthusiasm. Pokémon Trading Card Game Pocket’s explosive launch sets a new benchmark for mobile gaming within the franchise, and for DeNA and The Pokémon Company, it marks another milestone in expanding the Pokémon universe beyond traditional consoles like the Nintendo Switch and the eShop.

As the initial excitement continues, the industry will be watching closely to see if TCG Pocket can maintain its momentum and solidify its place among the highest-earning mobile titles of 2024.

Pokémon Pokémon GO Pokémon Trading Card Game Pokémon Trading Card Game Pocket mobile Mobile developer Nintendo The Pokémon Company DeNA AppMagic

Pokémon TCG Pocket Is Reportedly Already Bringing In The Big Bucks