Pokémon Presents 2024: The Pokémon Company Confirms February 27 Showcase for Series Anniversary

In a move that has become a yearly tradition, The Pokémon Company has officially announced the return of its popular Pokémon Presents showcase, set to air on February 27, 2024.

This digital event coincides with the annual celebration of Pokémon Day, marking the anniversary of one of gaming’s most influential franchises.

The much-anticipated presentation will begin at 2pm GMT, 3pm CET, 6am PT, and 9am ET, with fans worldwide invited to tune in via The Pokémon Company’s official YouTube channel.

This timing ensures fans across North America, Europe, and Asia can join the festivities in real-time.

For viewers in North America, the event will start at 6am PST, 7am MST, 8am CST, and 9am EST.

Audiences in the UK and Ireland can watch at 2pm GMT, while viewers in central Europe can tune in at 3pm CET or 4pm EET.

Fans in Asia and Oceania should set their reminders for 11pm JST, 10pm AWST, and 1am AEDT (February 28) respectively. This year’s Pokémon Presents carries particular significance as the series approaches its 30th anniversary in 2026.

The Pokémon Company has consistently used these showcases to unveil major updates, announce new projects, and connect with the global Pokémon community.

While the specifics of the upcoming showcase remain closely guarded, The Pokémon Company is known for highlighting both new titles and substantial content updates for existing games and applications on the Nintendo Switch and across other platforms.

In past years, announcements have included remakes of fan-favorite games as well as news on mobile titles and service updates for the Nintendo eShop. Notably, recent statements from The Pokémon Company suggest that this year’s event will continue the tradition of commemorating Pokémon’s enduring legacy.

"We’re excited to celebrate another year of Pokémon with fans all over the world," the company shared in a prepared statement.

The announcement also confirmed that previously revealed titles, including FireRed and LeafGreen, remain on the schedule for the showcase, building further anticipation for new details or possible project launches. The Pokémon franchise, which began with the original Pokémon Red and Green releases in Japan in 1996, has since evolved into a multimedia powerhouse with mainline games, spin-offs, and cross-media collaborations.

The global popularity of the franchise is reflected not only in robust game sales but also in the sustained success of merchandise, trading card games, animated series, and more. Fans eager to catch every announcement and update should subscribe to The Pokémon Company’s YouTube channel and mark their calendars for February 27.

As Pokémon Day draws near, the industry will be watching closely to see how the brand continues to innovate and captivate audiences old and new.