Build-A-Bear Workshop has officially announced Ponyta as the latest addition to its expanding Pokémon plush collection, launching in early 2026.
This collaboration continues the esteemed partnership between Build-A-Bear and The Pokémon Company, which began at the close of 2015 and has since brought a variety of fan-favorite Pokémon to Build-A-Bear shelves worldwide.
The Fire-type Horse Pokémon, Ponyta, originally introduced in Generation I, is celebrated for its striking flame mane and tail—a look that has been faithfully recreated in this new plush release. Fans purchasing the Ponyta bundle through Build-A-Bear's official online store will receive an exclusive package that includes not only the meticulously crafted plush, but also a themed jumper specifically designed for Ponyta.
As in previous releases, each bundle is equipped with a 5-in-1 sound chip, allowing collectors to enjoy classic sounds inspired by the Pokémon franchise.
It's important for buyers to note that the individual items in the set—the plush, jumper, and sound chip—are only sold as part of the complete bundle and cannot be purchased separately. The Ponyta Build-A-Bear plush is available for fans in the United States via the Build-A-Bear website, while those in the United Kingdom have access through local online listings.
Additionally, Build-A-Bear confirms that the Ponyta plush will soon arrive at physical workshop locations, expanding its availability for in-store collectors. Build-A-Bear’s partnership with The Pokémon Company has resulted in a broad range of collectible plush toys, with popular Pokémon such as Pikachu, Charmander, and Snorlax released in previous waves.
This ongoing initiative allows both long-term fans and new collectors to engage with the Pokémon brand beyond the video games, trading card releases, and animated series that have defined the franchise since its origins on Nintendo platforms like the Nintendo Switch and the eShop. By offering premium, themed collectibles tied to one of gaming's most enduring franchises, Build-A-Bear continues to demonstrate its commitment to quality partnerships and fan-focused retail initiatives.
As the Pokémon series maintains its cultural relevance with new game launches and media projects, collaborations like this further solidify the brand’s appeal across generations of Nintendo fans and plush collectors alike.
This collaboration continues the esteemed partnership between Build-A-Bear and The Pokémon Company, which began at the close of 2015 and has since brought a variety of fan-favorite Pokémon to Build-A-Bear shelves worldwide.
The Fire-type Horse Pokémon, Ponyta, originally introduced in Generation I, is celebrated for its striking flame mane and tail—a look that has been faithfully recreated in this new plush release. Fans purchasing the Ponyta bundle through Build-A-Bear's official online store will receive an exclusive package that includes not only the meticulously crafted plush, but also a themed jumper specifically designed for Ponyta.
As in previous releases, each bundle is equipped with a 5-in-1 sound chip, allowing collectors to enjoy classic sounds inspired by the Pokémon franchise.
It's important for buyers to note that the individual items in the set—the plush, jumper, and sound chip—are only sold as part of the complete bundle and cannot be purchased separately. The Ponyta Build-A-Bear plush is available for fans in the United States via the Build-A-Bear website, while those in the United Kingdom have access through local online listings.
Additionally, Build-A-Bear confirms that the Ponyta plush will soon arrive at physical workshop locations, expanding its availability for in-store collectors. Build-A-Bear’s partnership with The Pokémon Company has resulted in a broad range of collectible plush toys, with popular Pokémon such as Pikachu, Charmander, and Snorlax released in previous waves.
This ongoing initiative allows both long-term fans and new collectors to engage with the Pokémon brand beyond the video games, trading card releases, and animated series that have defined the franchise since its origins on Nintendo platforms like the Nintendo Switch and the eShop. By offering premium, themed collectibles tied to one of gaming's most enduring franchises, Build-A-Bear continues to demonstrate its commitment to quality partnerships and fan-focused retail initiatives.
As the Pokémon series maintains its cultural relevance with new game launches and media projects, collaborations like this further solidify the brand’s appeal across generations of Nintendo fans and plush collectors alike.