Nintendo announced a global price adjustment that raises the cost of the Nintendo Switch 2 and several original Switch models, citing prolonged shifts in market conditions.
The changes affect regional pricing in Japan, the United States, Canada and Europe, with specific effective dates announced for each territory.
This report consolidates the confirmed price updates and the company statement for readers tracking Switch 2 hardware and retail availability.
Confirmed price changes and effective dates
- Nintendo Switch 2 (Japanese-language-only system): price in Japan will increase from 49,980 yen to 59,980 yen, effective 25 May 2026.
- Nintendo Switch 2 (international): price in the United States will increase from $449.99 to $499.99 (excluding tax) effective 1 September 2026; in Canada the price will rise from $629.99 to $679.99 (excluding tax) effective 1 September 2026; and across Europe the price will increase from €469.99 to €499.99 (including tax) effective 1 September 2026.
- Original Switch models in Japan: Nintendo Switch OLED Model will rise from 37,980 yen to 47,980 yen; the Nintendo Switch will rise from 32,978 yen to 43,980 yen; and the Nintendo Switch 2 Lite will rise from 21,978 yen to 29,980 yen.
These adjustments apply to the Japanese market as announced by the company.
Company explanation and customer message
Nintendo said that various changes in market conditions are expected to continue over the medium to long term, and that price revisions are therefore planned beyond Japan as well.
The company expressed regret for the impact these price revisions may have on customers and stakeholders, and thanked consumers for their understanding.
Context and reporting
These price changes come as Nintendo continues to manage hardware lifecycle and global retail strategies following the launch of the Nintendo Switch 2 hardware.
The company provided precise regional pricing and dates in its announcement, which will affect launch and post-launch availability in 2026.
Coverage and reporting on Nintendo and Switch 2 hardware developments in this article draws on reporting by Alex Seedhouse, who has specialized in Nintendo coverage for 16 years, attending major industry events and leading Nintendo-focused coverage across multiple console generations.
What this means for consumers
Retailers, resellers and consumers should note the effective dates for each market and expect updated MSRP listings on storefronts and the eShop where applicable.
Nintendo has confirmed the revised prices; customers looking to purchase hardware ahead of the new pricing windows should verify local retailer listings and tax inclusion policies in their region.
Reporting note
All prices, dates and statements in this article are taken from Nintendo's official pricing announcement and the company statement released alongside the updates.
The changes affect regional pricing in Japan, the United States, Canada and Europe, with specific effective dates announced for each territory.
This report consolidates the confirmed price updates and the company statement for readers tracking Switch 2 hardware and retail availability.
Confirmed price changes and effective dates
- Nintendo Switch 2 (Japanese-language-only system): price in Japan will increase from 49,980 yen to 59,980 yen, effective 25 May 2026.
- Nintendo Switch 2 (international): price in the United States will increase from $449.99 to $499.99 (excluding tax) effective 1 September 2026; in Canada the price will rise from $629.99 to $679.99 (excluding tax) effective 1 September 2026; and across Europe the price will increase from €469.99 to €499.99 (including tax) effective 1 September 2026.
- Original Switch models in Japan: Nintendo Switch OLED Model will rise from 37,980 yen to 47,980 yen; the Nintendo Switch will rise from 32,978 yen to 43,980 yen; and the Nintendo Switch 2 Lite will rise from 21,978 yen to 29,980 yen.
These adjustments apply to the Japanese market as announced by the company.
Company explanation and customer message
Nintendo said that various changes in market conditions are expected to continue over the medium to long term, and that price revisions are therefore planned beyond Japan as well.
The company expressed regret for the impact these price revisions may have on customers and stakeholders, and thanked consumers for their understanding.
Context and reporting
These price changes come as Nintendo continues to manage hardware lifecycle and global retail strategies following the launch of the Nintendo Switch 2 hardware.
The company provided precise regional pricing and dates in its announcement, which will affect launch and post-launch availability in 2026.
Coverage and reporting on Nintendo and Switch 2 hardware developments in this article draws on reporting by Alex Seedhouse, who has specialized in Nintendo coverage for 16 years, attending major industry events and leading Nintendo-focused coverage across multiple console generations.
What this means for consumers
Retailers, resellers and consumers should note the effective dates for each market and expect updated MSRP listings on storefronts and the eShop where applicable.
Nintendo has confirmed the revised prices; customers looking to purchase hardware ahead of the new pricing windows should verify local retailer listings and tax inclusion policies in their region.
Reporting note
All prices, dates and statements in this article are taken from Nintendo's official pricing announcement and the company statement released alongside the updates.