Nintendo Switch 2 Pre-Order Insights: Retailer Fnac Reports Strong Hardware Demand Ahead of June 2025 Launch

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Published on: April 22, 2025

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Nintendo Switch 2 Pre-Order Insights: Retailer Fnac Reports Strong Hardware Demand Ahead of June 2025 Launch As anticipation builds around Nintendo’s latest hardware, the Nintendo Switch 2, industry attention is now focused on pre-order sales, consumer behavior, and first-party performance in the lead-up to the platform’s highly awaited release.

According to new information shared by Fnac, one of France’s largest electronics retailers, the response to the Nintendo Switch 2 launch is setting new benchmarks across multiple fronts.

The details come courtesy of an interview with French publication Frandroid. With a global release set for June 5, 2025, the Nintendo Switch 2 is poised to continue Nintendo’s streak of hardware success.

Fnac representatives have revealed that demand for the Switch 2 hardware is reaching historic highs.

Bundles such as the Mario Kart World package have proven particularly popular, offering consumers substantial savings compared to purchasing the console and software separately.

This value proposition has been a driving force behind robust pre-order numbers, paralleling the extensive success of previous Switch bundles. While exact figures on launch stock remain undisclosed, Fnac conveyed confidence in the current inventory outlook, noting that initial allocations should meet consumer demand.

However, the retailer did caution that sustained strong interest could create localized shortages as the release date approaches.

“For now, things look positive regarding available stock, and we are working to ensure that launch day needs are covered,” Fnac’s spokesperson told Frandroid in a translated statement. Despite the impressive hardware momentum, Fnac noted that pre-orders for Nintendo Switch 2 software titles are currently trailing behind hardware reservations.

The company expects this trend to reverse as the launch window nears, driven by increased consumer awareness and marketing for upcoming games on the Nintendo Switch 2 platform. In contrast, Nintendo Switch 2 accessories are registering significant pre-order activity.

Fnac highlighted particularly high interest in the new camera accessory, indicating that early adopters are eager to enhance their gameplay experience from day one.

The retailer also observed that, compared to traditional Nintendo hardware launches, average consumer spending for this new console leans closer to dedicated core gaming audiences rather than the company’s broader, more casual user base.

"We’re seeing an increase in average spend per customer, and pricing does not seem to be a barrier for core gamers," a Fnac executive stated. Fnac is preparing for the June 5, 2025 launch of Nintendo Switch 2 with a series of twelve midnight events across France, including a flagship celebration in Paris.

As Nintendo’s next-generation console gears up for release, the market’s response signals strong prospects for both the company and its retail partners. With additional thanks to Frandroid and Install Base for their reporting, stay tuned for further Nintendo Switch 2 developments as the countdown to launch continues.

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Nintendo Switch 2 pre-orders at a historic level at big French retailer, more