Nintendo eShop to Launch in Taiwan on September 9, 2025: A Major Step for Nintendo Switch Expansion

Nintendo has officially announced its plans to launch the Nintendo eShop in Taiwan, marking a significant expansion for the company's digital ecosystem in Asia.

The Nintendo eShop, the online storefront where users can purchase and download games, will go live in Taiwan on September 9, 2025.

This strategic move reflects Nintendo’s increasing commitment to growing its market presence in the region. Nintendo’s history in Taiwan has been relatively limited until recent years.

In February 2024, the company established a dedicated Nintendo Taiwan division, underscoring its intent to directly engage with local consumers.

This was quickly followed by the grand opening of Nintendo’s first flagship store in Taiwan, located in the prominent Xinyi district of Taipei.

The new store has already become a focal point for fans and a showcase for Nintendo Switch hardware, accessories, and the latest games. With the official eShop launch, Nintendo Switch owners in Taiwan will gain direct access to digital purchases, game downloads, software updates, and special offers via the Nintendo eShop platform.

Previously, Taiwanese players often relied on imports or alternative regional accounts to access digital content.

The upcoming local service aims to streamline the experience and provide wider availability of first- and third-party titles. A representative from Nintendo emphasized that expanding the eShop into Taiwan represents "the next step in delivering world-class entertainment to our growing user base in the region." This sentiment aligns with Nintendo’s broader strategy of bringing the full Nintendo Switch experience to fans worldwide, including support for local language interfaces and payment options tailored for Taiwanese consumers. The sequence of milestones—establishing a local division, opening a flagship store, and now launching the eShop—demonstrates Nintendo’s systematic approach to strengthening its foothold in Taiwan.

These efforts also reflect the growing demand for Nintendo Switch content and services in Asia’s rapidly developing gaming market. With the arrival of the Nintendo eShop on September 9, 2025, Taiwanese gamers can look forward to an expanded library of games, regional promotions, and improved access to digital content.

As Nintendo continues to invest in targeted markets, industry observers will be watching to see how this impacts user engagement and sales in the region.

Nintendo Switch Nintendo Nintendo eShop eShop Switch Taiwan Nintendo Taiwan Xinyi Taipei