As Nintendo readies the global launch of the highly anticipated Super Mario Galaxy Movie, the company has ramped up its merchandise offerings with the debut of the Hatchin’ Yoshi interactive toy.
Developed in partnership with Spin Master, a leader in children’s toys and the creative force behind the popular Hatchimals and Primal Hatch lines, this new Yoshi toy aims to capture the hearts of Mario fans young and old in the lead-up to the movie’s theatrical release. The Super Mario Galaxy Movie, produced by Nintendo in collaboration with animation studio Illumination, is set to premiere in cinemas worldwide on 1st April.
The film has already generated considerable buzz, with a recent marketing push that includes new posters, television spots, and official trailers revealing glimpses of Mario’s next cinematic adventure.
Building on this momentum, Nintendo’s coordinated merchandise strategy underscores the enduring popularity of the Super Mario franchise, as well as the company’s ability to translate digital characters into high-demand physical products. The aptly named Hatchin' Yoshi interactive toy offers a unique play experience.
Children—and collectors—can watch as Yoshi ‘hatches’ from his iconic eggshell and responds to both touch and voice commands.
According to Spin Master, the toy can rock back and forth, shake its head, and even say its own name, providing an engaging and interactive experience for users.
These interactive features align with the expectations of fans familiar with Yoshi’s appearances across various Nintendo Switch titles and the larger Mario universe. Pre-orders for the Hatchin’ Yoshi toy are now live at Smyths Toys in the UK, priced at £59.99.
North American fans can expect pre-order availability soon at Walmart, where the toy is listed for $49.88.
The anticipated release window for the toy is early April, synchronizing perfectly with the Super Mario Galaxy Movie’s cinema debut. Spin Master’s latest collaboration with Nintendo marks another milestone for both companies in the increasingly competitive world of licensed gaming merchandise.
Nintendo’s growing array of Super Mario-themed products—ranging from interactive toys to video game tie-ins on the Nintendo Switch—highlights the company’s strategic approach to brand synergy and fan engagement.
In a recent statement from Spin Master, the company expressed excitement about launching a product that encourages both imaginative play and interactive technology, reinforcing its commitment to innovative children’s entertainment. With the premiere of the Super Mario Galaxy Movie and the arrival of the Hatchin’ Yoshi toy, both Nintendo and Spin Master demonstrate their keen understanding of market trends and fan demand.
As fans count down the days to Mario’s return to the big screen, this newest Yoshi toy is set to become a memorable addition to the ever-expanding Nintendo universe.
Developed in partnership with Spin Master, a leader in children’s toys and the creative force behind the popular Hatchimals and Primal Hatch lines, this new Yoshi toy aims to capture the hearts of Mario fans young and old in the lead-up to the movie’s theatrical release. The Super Mario Galaxy Movie, produced by Nintendo in collaboration with animation studio Illumination, is set to premiere in cinemas worldwide on 1st April.
The film has already generated considerable buzz, with a recent marketing push that includes new posters, television spots, and official trailers revealing glimpses of Mario’s next cinematic adventure.
Building on this momentum, Nintendo’s coordinated merchandise strategy underscores the enduring popularity of the Super Mario franchise, as well as the company’s ability to translate digital characters into high-demand physical products. The aptly named Hatchin' Yoshi interactive toy offers a unique play experience.
Children—and collectors—can watch as Yoshi ‘hatches’ from his iconic eggshell and responds to both touch and voice commands.
According to Spin Master, the toy can rock back and forth, shake its head, and even say its own name, providing an engaging and interactive experience for users.
These interactive features align with the expectations of fans familiar with Yoshi’s appearances across various Nintendo Switch titles and the larger Mario universe. Pre-orders for the Hatchin’ Yoshi toy are now live at Smyths Toys in the UK, priced at £59.99.
North American fans can expect pre-order availability soon at Walmart, where the toy is listed for $49.88.
The anticipated release window for the toy is early April, synchronizing perfectly with the Super Mario Galaxy Movie’s cinema debut. Spin Master’s latest collaboration with Nintendo marks another milestone for both companies in the increasingly competitive world of licensed gaming merchandise.
Nintendo’s growing array of Super Mario-themed products—ranging from interactive toys to video game tie-ins on the Nintendo Switch—highlights the company’s strategic approach to brand synergy and fan engagement.
In a recent statement from Spin Master, the company expressed excitement about launching a product that encourages both imaginative play and interactive technology, reinforcing its commitment to innovative children’s entertainment. With the premiere of the Super Mario Galaxy Movie and the arrival of the Hatchin’ Yoshi toy, both Nintendo and Spin Master demonstrate their keen understanding of market trends and fan demand.
As fans count down the days to Mario’s return to the big screen, this newest Yoshi toy is set to become a memorable addition to the ever-expanding Nintendo universe.
