Published on: February 07, 2025
ESA Announces iicon: Interactive Innovation Conference Scheduled for April 2026 Featuring Nintendo, Sony, Microsoft, and Industry Leaders
The Entertainment Software Association (ESA), the organization behind the legendary E3 expo, has officially announced its return to the live events circuit with the debut of the Interactive Innovation Conference, or iicon.
Scheduled to take place in Las Vegas from April 27th to April 30th, 2026, iicon is designed to be a groundbreaking event, uniting major stakeholders and visionaries from across the interactive entertainment landscape.
Unlike previous trade shows, iicon sets itself apart as a 'first-of-its-kind' summit that aims to bridge the world of video games with neighboring sectors such as film, television, music, sports, healthcare, education, and finance.
The ESA's intent is to create an environment that encourages cross-industry dialogue while spotlighting the growing impact and technological advancements driven by the interactive entertainment sector.
Attendees at iicon can expect a roster featuring executives and innovators from industry giants, including Nintendo of America, Electronic Arts, Epic Games, Microsoft, Sony Interactive Entertainment, Square Enix, Take-Two Interactive, Warner Bros.
Games, Amazon Games, and Disney.
This diverse lineup highlights the ESA's ambition to attract leaders from both gaming and related industries, promoting a wide-ranging exchange of ideas and opportunities.
Doug Bowser, Chairman of the Board at the ESA and President of Nintendo of America, commented on the announcement, emphasizing the association's influential role: "The Entertainment Software Association and its member organizations are at the forefront of cultural, business, and human innovation.
Hosting iicon is a fitting extension of our leadership—creating a platform where industry trailblazers can share new perspectives and collaborate.
iicon is uniting changemakers to imagine how interactive entertainment can drive progress across sectors."
The Interactive Innovation Conference is being positioned as the premier summit for uncovering new opportunities powered by emerging technologies and collaborative efforts within the gaming industry and its adjacent fields.
The event will feature keynote presentations, panel discussions, and networking sessions tailored for professionals seeking meaningful engagement and insight.
Further details about iicon, including registration and updates, are available on the official iicon website.
As the event approaches, the ESA encourages industry professionals from all backgrounds to sign up for notifications and participate in shaping the future of interactive entertainment.
With Nintendo and other major players committed to the conference, iicon represents a new chapter for industry events and innovation alike.
Nintendo Sony Microsoft Las Vegas Entertainment Software Association iicon ESA