Beats has officially unveiled a limited-edition Beats Pill speaker in collaboration with Pokémon.
First teased in a short video days earlier, the special release is themed around Pikachu and a shiny Mimikyu and ships with collectible extras designed for fans of the franchise.
The announcement includes confirmed specs, pricing, and retailer availability for the United States, United Kingdom, and China.
Release date, price, and availability
The Beats Pill x Pokémon portable speaker will be available beginning October 15, 2026, at 8 a.m.
PT | 10 a.m.
CT | 11 a.m.
ET.
The speaker retails for $149.99.
Beats has said the product will be produced in limited quantities and sold in the US, UK, and China.
Where to buy
In the US the speaker will be available online at apple.com and target.com and at select Target stores.
UK customers can purchase through apple.com and argos.co.uk and in select Argos stores.
In China the Beats Pill x Pokémon speaker is listed for sale on apple.com and Douyin.
Features and packaging
Beats advertises up to 24 hours of battery life for the Beats Pill x Pokémon speaker and specifies IP67 dust and water resistance.
The limited-edition package includes a Poké Ball charm attached to the carry strap, exclusive Beats x Pokémon stickers, and a specially designed “interactive” box.
Beats highlighted the 24-hour battery life while tying the speaker’s electricity-themed aesthetics to the Pikachu motif.
Context and franchise relevance
The collaboration is a cross-promotional example of Pokémon’s broad licensing reach.
Pokémon remains a prominent IP across Nintendo platforms, including recent mainline games on Nintendo Switch such as Pokémon Scarlet and Violet.
The partnership follows continued fan-focused promotions tied to the franchise, which this year includes Pokémon TCG anniversary activities.
Summary
The Beats Pill x Pokémon speaker is a niche, collectible audio product aimed at Pokémon fans and collectors.
With confirmed specs, a $149.99 price, an October 15, 2026 release date, and limited distribution through Apple, Target, Argos, and Douyin, Beats is positioning this as a short-run, high-interest drop for fans of the franchise.